Free Cleaning Proposal Template
Customize our free cleaning business proposal template with details like your company name, client information, pricing, terms, and more. Download the customizable PDF, or click “Start Free Trial” to create a winning proposal in Jobber and send it to your clients via email or text.
Professional cleaning proposals help you win more work
- Stand out from the competition
- Impress your clients from the start
- Add your business info, customer details, work scope, and terms
- Outline the pricing, timeline, and what’s included
How to write a cleaning proposal template
Want to create a polished, detailed cleaning proposal easily? Here’s how to use Jobber’s cleaning services proposal template:
- Download the cleaning proposal PDF file and save it to your computer. Include “cleaning proposal” and the client’s name or project proposal details in the file name to keep your documents organized.
- Add your cleaning business name, office address (if you have one), phone number, email, and website so clients can reach out if they have any questions.
- Enter your client’s contact info, including their name, address, phone number, and email.
- Introduce your cleaning business and explain what the client can expect from the proposal.
- Break down what you found during your on-site property consultation.
- Quickly summarize the work you’ll do, when you’ll do it, and how much it’ll cost.
- Use the “About Us” section to remind the client who you are. The “Vision and Mission Statement” page is your chance to show what your business stands for and why you’re the right team for the job.
- Detail what services will be included and your service pricing, and note how long your cleaning prices are valid. If you offer good-better-best packages, be sure to include those, too.
- Customize the proposal terms and conditions section with your accepted payment methods, warranties, and rights and responsibilities.
- Save the proposal as a PDF file and send it to the prospective client via email or text for review and sign-off.
To make your proposal even more convincing, attach images of past cleanings (like before and after shots), customer reviews, and supporting documents (e.g., insurance certificate) to the email or text before sending for approval. These extras can help build trust and show the quality of your work upfront.
Disclaimer: The terms and conditions template section is for informational purposes only and should not be considered legal advice. For guidance specific to your cleaning business, consult a qualified legal professional in your jurisdiction to ensure your proposal terms and conditions are legally binding and appropriate for your needs.
Why choose Jobber’s free cleaning proposal template?
Win cleaning leads faster and keep work moving forward with a cleaning business proposal template that does the heavy lifting for you.
Whether you’re quoting an office cleaning job or deep cleaning a client’s home, a proposal template helps you professionally lay out the scope of work, cleaning pricing, and terms, so your clients know exactly what they’re saying yes to.
Use a free cleaning proposal template to build customer trust, present your services professionally, and win more jobs. It sets clear expectations from the start, so you spend less time convincing and more time doing the work that puts money in your pocket.
What’s included in the cleaning proposal template?
Jobber’s cleaning services proposal template is designed to help you send customized, professional proposals that help you stand out and win over potential clients.
This proposal for services template has fill-in boxes to include:
- Your business name and contact details
- Client contact information
- A quick introduction to your company and professional cleaning services
- A site consultation to record findings and recommendations
- A project summary to highlight the contract period, scope of work, pricing, and service frequency
- An overview of your business, as well as your vision and mission
- Your proposed cleaning services and costs
- Terms and conditions to protect your business
- A signature page for both you and your prospective client to sign
Proposal template vs. software
Cleaning service providers looking for a fast and easy way to create proposals can download Jobber’s cleaning proposal template. It’s simple to use, customizable, and completely free. If you want more, Jobber’s quoting software takes things to the next level with advanced quote customization. You can attach files and images, provide a project summary, boost credibility with 5-star Google Reviews, and personalize your quotes with your branding and company values to stand out.
Features
Customize each proposal with specific job information
such as pricing, terms, and conditions.
such as pricing, terms, and conditions.
Quickly create proposals for your most frequently offered
services to save time and get back to your customers faster.
services to save time and get back to your customers faster.
Add images, customer reviews, attachments, and other
content to your proposal
content to your proposal
Boost your revenue with add-ons and set the right price
on every quote with markups.
on every quote with markups.
In the client hub, customers can request new work,
quickly review and approve quotes, see upcoming
scheduled jobs, pay invoices, and even refer friends for your services.
quickly review and approve quotes, see upcoming
scheduled jobs, pay invoices, and even refer friends for your services.
Automated email and/or text follow-ups to customers
about quotes you haven’t heard back on.
about quotes you haven’t heard back on.
Once your customer approves a quote, you can
automatically convert it to a job.
automatically convert it to a job.
Create a job and assign it to your team with only a few clicks.
Frequently Asked Questions
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Cleaning proposal templates are ready-to-use forms that make sending customizable and professional proposals easy. It’s perfect for cleaners just starting or exploring professional alternatives instead of pen and paper. You can add your business info, client details, consultation reports, scope of work, pricing, and terms—then send it off to get the job approved and scheduled.
Proposals can take different forms, such as a free cleaning proposal template in Word or Google Docs, Excel or Google Sheets spreadsheets, fill-in PDFs, or even quoting software like Jobber. No matter the format, using a printable free cleaning proposal template helps you look professional, stay consistent, and save time. -
Running a cleaning business requires more than good cleaning skills and a strong attention to detail. To be successful, you’ll also need to promote your business, quote jobs, schedule work, and get paid. A proposal template helps take some of that work off your plate.
Here are the benefits of using a residential and/or commercial cleaning proposal template:
Saves you time. No need to start from scratch for every new job. Instead, just plug in the details for the job and you’re ready to send.
Look more professional. A clean, consistent proposal shows clients you take your business seriously and makes you look more legit.
Builds trust with clients. With a clear breakdown of your scope of work and rates, clients will feel more confident in saying yes to your services.
Makes you stand out. A good proposal sets you apart from other cleaners who may not pay the same level of attention to their quoting/proposal process.
Helps you close more jobs. A cleaning proposal lays everything out, including services, pricing, timelines, and expectations—all in one place. Clients who can quickly and clearly understand the value you offer will likely turn to your business.
To free up time for the work that actually matters, use a cleaning proposal template that lets you easily add job-specific details and send it off for review.
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Your cleaning proposal should include:
• Your business’s name and contact details
• Your client’s name and contact details
• An introduction to remind them about your cleaning business, services, and your team
• Summary of your on-site property walkthrough
• An outline of the contract period and frequency of services
• A breakdown of the cleaning services you’ll be providing, along with a detailed description
• The approximate cost estimate of completing the work, factoring in labor costs, cleaning supply costs and quantities, any special discounts or rates, and sales tax
• Optional services or tasks that would enhance the work
• Notes for anything that won’t be included in the work
• How long the proposal and pricing is valid for
• Terms and conditions (e.g., scheduling, pricing, payment, warranties)
• Space for you and your client to sign and approve the proposal
Want to send a custom cleaning proposal without starting from scratch? Download our cleaning proposal template to keep your cleaning business growing.
Or, you can use Jobber’s quoting software as an all-in-one professional proposal solution without juggling multiple cleaning apps. With Jobber, you can customize proposals, showcase your services, and attach images and customer reviews. -
Using cleaning proposal templates already puts you ahead of the game—but to really stand out and score the job, here’s how to make yours sparkle and shine:
Keep it simple and professional. Use plain language and clear formatting so it’s easy for clients to read and understand.
Include the correct contact details. Add your cleaning company information and accurate client details so it’s clear who the proposal is for—and how to get in touch.
Use the introduction to connect with your client. Highlight what your business stands for and how you can help. This is your chance to show why you’re the right fit.
Be specific about the cleaning task. Clearly outline what cleaning services are included (and what aren’t) to avoid confusion later on.
Clearly break down your service pricing. Factor in cleaning supplies, labor, and extras so clients see exactly what they’re paying for.
Make your terms clear. Set clear expectations around deliverables, scheduling, payment terms, and how your business operates. -
Here are some best practices to win more clients using a cleaning business proposal template:
Show you understand the job. Tailor each proposal to the specific cleaning job so it feels intentional, personal, and relevant. Mention the client’s needs so they feel heard and understood.
Highlight the value you offer. Paint a picture of what it’s like working with you. Include why you started, what you care about, and how choosing you will benefit them.
Add visuals and reviews to build trust. Attach images of past work and glowing reviews to give prospects proof of your quality cleaning services.
Upsell additional services. Suggest add-ons, upgrades, or service packages to give your clients more choice and flexibility.
Use a friendly, confident tone. Create a proposal that feels human, not robotic. A professional and friendly tone makes you more approachable and easy to work with.
Send the proposal ASAP. After you proofread your proposal, don’t wait to send it. The faster you send it after an inquiry or walkthrough, the fresher it is in their minds. Plus, it shows that you’re on top of things.
Make it easy to say yes to the job. Whether you send your proposal via email or text, include a clear call to action, like a booking link, a button to approve the job, or a way to pay their deposit.
Follow these tips and your cleaning proposal won’t just be impressive—it’ll help you win more clients faster.
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A proposal is a smart opportunity to suggest add-ons, upgrades, or service packages your client may not have considered.
Here’s how to use a cleaning business proposal template to upsell the right way:
Spot natural upsell opportunities. Use what you know during your walkthroughs or client conversations to promote cleaning service upsells. For example, if a client asks for a carpet clean but their windows are visibly dirty, use this chance to suggest window cleaning, too.
Be clear and helpful about extras. List the additional services along with pricing in your proposal so it’s easy for clients to understand. Use this chance to also showcase the benefits of the extra services.
Keep it friendly, not pushy. Remember to be patient and professional when upselling. You don’t want to risk making a bad impression by pushing them to upgrade to services they don’t want or need.
Play the long game. Even if they say no right now, you’re planting the seed that could lead to more potential work down the road. -
Pricing your cleaning services the right way helps you win more jobs and protect your bottom line.
Whether you run a residential or commercial cleaning business, here are cost factors to consider when pricing your cleaning services in a proposal:
Scope of work – Determine what affects your cleaning service prices, like the property size or number of rooms that need to be cleaned, frequency of services, job location, and types of cleaning services you’re offering.
Labor costs – Calculate how long the job will take and what it costs to pay your employees (e.g., wages, workers’ compensation, payroll taxes). Multiply the hours needed by your hourly cost to get your total labor estimate.
Material costs – Add up the costs of cleaning supplies needed, like rubber gloves, a duster, mop, disinfectant spray, vacuum, and so on.
Overhead costs – Include costs related to marketing, business insurance, uniforms, vehicle mileage, office rent, cleaning software, and anything else needed to run your business.
Makeups, discounts, and taxes – Apply a markup to cover your profit margin and factor in any discounts and applicable sales taxes.
Pro Tip: Research what other cleaning businesses in your area charge and pay attention to what clients in your service area want. Doing so can help you stay competitive and avoid over- or undercharging for your services.
For example, if eco-friendly cleaning is in high demand in your area, you may consider offering green cleaning services. If you do, make sure to highlight it in your marketing and use it to justify your premium pricing.
Check out our in-depth pricing guides for commercial and/or residential cleaning services:
How to Price Commercial Cleaning Jobs [+ Price Chart]
How Much to Charge for House Cleaning: Prices, Rates, Examples
Want a quick and easy way to get a house cleaning cost? Give our cleaning cost calculator a go. Just input the job details, and you’ll get your estimated job cost for your proposal. -
Proposals and quotes both help you score new work, but they serve different purposes.
A cleaning quote outlines job costs before any work begins, giving you and your client a clear picture of what to expect going forward. This keeps everyone on the same page from day one.
A cleaning proposal is a detailed, professional document designed to win over potential clients and help them confidently say yes. It often outlines the full scope of work, pricing, and terms, but can change based on the project scope or the client’s needs.
Our residential and commercial cleaning proposal template is a fast, effective way to earn a client’s trust. You can also try Jobber’s advanced quote customization feature to create standout proposals that include a project summary, optional add-ons, customer reviews, images, timelines, and terms and conditions. -
A cleaning contract often comes after a proposal is approved. It’s a formal agreement between you and your client. It confirms the final work scope, pricing, terms, responsibilities, and other legal details, making it a binding agreement to proceed with the work.
On the other hand, a cleaning proposal outlines your recommendations for the cleaning job, including the scope of work, estimated costs, and timeline. It’s meant to help your client understand the work and decide whether to move forward.
You can think of a proposal as “Here’s what we recommend,” and a contract as “Here’s what we’ve agreed to”. -
Proposal and quote management software like Jobber makes it easy to create a quote or proposal using your desktop or mobile app. It’s built to save time, reduce admin work, and help you land more cleaning jobs.
Here’s what you can do with quoting software:
• Set up client files for storing proposals, job details, and invoices
• Communicate with clients using email and SMS
• Let new cleaning leads request work through your website or Local Services Ads
• Build custom quote templates to save time on future projects
• Create proposals with images of past work and customer reviews
• Offer cleaning services, optional add-ons, and/or service packages to upsell cleaning work
• Automatically follow up on quotes that haven’t gotten a response
• Give clients the option to approve quotes and pay deposits online
• Convert proposals into jobs and invoices
• Schedule teams, route work, and track time and expenses
• Get paid faster using automated quote follow-ups, credit card, and ACH processing
Save time with our printable free cleaning proposal template or learn more about how Jobber can help you create quotes and proposals that win work faster. -
Using Jobber’s advanced quote customizations, you can create a winning proposal for prospective clients.
To get started, create a new quote in Jobber and add the sections you’d like to customize your proposal with:
• Introduction – Add a title, description, and header image.
• Attachments – Include documents for more detail (e.g., warranties).
• Image Gallery – Upload up to 10 images of your past cleaning work or include photos from your on-site property walkthrough.
• Customer Reviews – Showcase up to 3 Google reviews (requires Jobber Reviews add-on).
You can easily edit or remove sections and use quote templates to save time on future proposals.
Get your customer details, services, and pricing lined up, and you’ll be ready to create a sharp proposal that’ll be hard to turn down.
For a full step-by-step guide on using advanced quote customizations, review this help article.