2025 Pressure Washing Industry Statistics and Trends to Watch for Success

Market demand for pressure washing services on the rise

Is pressure washing in demand? Absolutely—and by a lot. With demand for fast, effective cleaning, better pressure washer technology, and a greater focus on cleanliness—the market is thriving.

If you’re looking to start a pressure washing business, now’s the time. Here’s why:

• The global pressure washer market size was valued at USD 3.28 billion in 2024 and is expected to reach USD 3.42 billion in 2025.
• The U.S. pressure washer market size was about USD 390 million in 2024. It’s expected to be worth around USD 570 million by 2034.
• Revenue for the pressure washing industry reached USD $1.2 billion in 2024.
• Revive Powerwashing Inc., Alfred Karcher, Generac Power Systems, Stanley Black & Decker, Briggs & Stratton, and Snow Joe + Sun Joe are brands leading the pressure washing market.

Labor demand for pressure washing technicians will grow

With rising revenue and growing demand, 2025 is a promising year for the pressure washing industry. This means business owners will need to bring on more technicians to keep up with the surge in demand.

Here’s a glance at the pressure washing labor market:

• As of 2024, the industry employs about 41,799 technicians across the U.S.
• A pressure washer technician in the U.S. earns, on average, $27 per hour.
• The industry is heavily male-dominated with 93.9% of pressure washers being men. However, the number of female pressure washing contractors is growing. In 2017, 4.5% of pressure washers were women, but in 2021, this number rose to 6.1%.
• The average age of a pressure washing technician is about 38 years old.

Pro Tip: To hire and keep skilled pressure washing technicians write a stand-out pressure washer job description, offer fair and competitive pay, and provide employee perks and benefits.

For more tips, check out this guide on how to attract employees for your service business.

Pressure washing competition is getting hot

The pressure washing business success rate is high, thanks to its ease of entry and growing demand. This makes it a great business venture for entrepreneurs, but it also means competition is getting heated.

With about 32,193 pressure washing businesses across the U.S—and growing—stay one step ahead of the competition with these smart tips:

• Focus on customer interactions. Provide excellent service to build customer trust and loyalty. Follow-up emails are a great way to build relationships and improve the overall customer experience.
• Keep an eye on competitors. Monitor their pricing, services, and marketing strategies to fine-tune your own approach. If you need to adjust your rates in 2025, like raising prices, a well-written price increase letter can keep your customers informed, build trust, and maintain transparency.

Pro Tip: Want to boost revenue further and better serve your customers? Try bundling popular services together. For example, you can offer a single price to pressure wash fences and windows and provide gutter cleaning.

Using quoting software makes this easy by letting you add optional line items for these extra services. Customers can choose what fits their needs—and you can grow your bottom line.

The rise of alternative cleaning methods creates cost challenges  for service providers

New cleaning methods will bring cost challenges for pressure washing businesses. Owners will have to put money into buying new equipment and invest more in marketing efforts to differentiate their services and stand out in the crowded market.

Here’s a look at the alternative cleaning methods and their market growth:

• Dry ice blasting: Uses high-pressure ice pellets to clean delicate surfaces without causing damage. The dry ice blasting machine market is expected to reach USD 3.5 billion by 2034.
• Sand blasting: Blasts sand at high speeds to remove rust, paint, or grime from tough surfaces. Its market size is estimated to reach USD 0.85 billion by 2032.
• Vapor blasting: Used for metal restoration, it combines water, abrasive media, and air pressure for a polished finish. The vapor blasting equipment market size is expected to grow to USD 2.9 billion by 2034. 
• Foam-based cleaning: This method applies thick cleaning foam to break down grime on hard-to-reach surfaces. The foam-cleaning equipment market size is predicted to reach USD 4.3 billion by 2032.

The good news? Pressure washers will still be the most important piece of equipment to invest in thanks to their ability to handle a wide range of cleaning tasks on various surface types. This makes pressure washing an essential service across different industries. 

You can market and offer soft washing for delicate surfaces, power washing services (using hot water pressure washers) for stubborn dirt and grime, or typical pressure washing (using cold water pressure washers) for a range of surfaces.

READ MORE: 14 pressure marketing strategies to grow your client list

Increased residential spending on pressure washing services

In 2024, the U.S. pressure washer market made up 55% of industry revenue. This was driven by the demand for pressure washing services on residential decks, porches, driveways, home exteriors, and so forth.

With inflation settling at around 3% at the end of 2024 and disposable personal income up 5.2% year over year, customers will have more flexibility to invest in home services like pressure washing. In fact, annual spending on home improvements and maintenance is expected to reach USD $466 billion through mid-2025. 

Pro Tip: To attract more residential customers, now’s the perfect time to update your website so it’s easy to find. Don’t forget to leverage pressure washing ads (like Google’s Local Services Ads) to reach more customers.

You can also get creative with offline marketing. Create tear-away flyers for public spaces (with permission, of course) or invest in a vehicle wrap to catch attention while on the go.

Get more tips on promoting your pressure washing business and finding customers:

Commercial spending on pressure washing services is set to surge

The commercial sector in North America is fueling a strong demand for pressure washing services. Here’s why commercial spending is on the rise:

• Increase in construction projects. U.S. construction spending on infrastructure like colleges and hospitals was about USD $2,152.6 billion in November 2024, marking a 3.0% increase from November 2023. More construction will drive demand for pressure washing services to clean equipment and maintain work sites.
• More car washing stations. The U.S. car wash service market size was USD 14.74 billion in 2024 and is expected to grow 2.1% from 2025 to 2030. As the number of car wash stations grows, demand for pressure washers—widely used in these facilities—is expected to climb, fueling growth in the industry.

New AI-powered pressure washing solutions are entering the market 

AI-powered pressure washing solutions are taking the spotlight in 2025. Here’s a glance at the smart AI features rolling out in pressure washing equipment:

• Smart sensors on pressure washers. AI-equipped pressure washers can analyze surroundings and the objects being cleaned, automatically adjusting settings to optimize performance.
• Cost-saving features. Pressure washers with AI can trigger automatic shutoffs to save money, water, and energy that would have otherwise been wasted.

Cordless pressure washers are gaining popularity

The cordless (or portable) pressure washer market was worth USD 1.97 billion in 2024 and is expected to hit USD 2.65 billion by 2031.

More businesses are making the switch from electric to cordless pressure washers—and it’s pretty clear why:

• They’re convenient. These portable pressure washers eliminate power sources and lengthy cables, making them ideal for remote or hard-to-access areas
• Ideal for urban living. Smaller urban spaces make cordless washers more practical and easy to use.
• Enhanced performance. Many cordless models now rival electrical pressure washers in pressure and water flow.
• More sustainable and eco-friendly. Most cordless washers often use less water and are compatible with green cleaning solutions.

That said, electric pressure washers still lead the market as they’re budget-friendly, making them an excellent choice for new business owners.

Environmental regulations are pushing greener pressure washing practices and products

The Environmental Protection Agency (EPA) requires businesses to properly contain and dispose of materials, like lead-based paint, during pressure washing to avoid contamination. This means more businesses are going the extra mile to isolate work areas to prevent dust debris from spreading.

On top of that, some states and cities require businesses to use green cleaning products, like biodegradable detergents, and proper wastewater disposal to protect local waterways.

Pro Tip: Do you follow green pressure washing practices? Earn certifications like Green Seal to show customers your business’s commitment to sustainability. It’s a great way to stand out and attract eco-minded customers who value green practices.

More pressure washing businesses are adopting field service management software

Field service management software is becoming a game-changer for pressure washing businesses. 78% of high-performing field service businesses, like pressure washing companies, already use field service management software.