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Is a Window Cleaning Business Profitable? What You Need to Know

profile picture of Shana Cesaire, freelance writer for Jobber Academy
Shana Cesaire
Dec 9, 2024 5 min read
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Starting your own home service business can be a rewarding journey, and with low startup costs, window cleaning offers an accessible entry point. But is a window cleaning business profitable?

Yes, a window cleaning business can be extremely profitable if you understand the industry, manage your business costs, and build a loyal customer base. Luckily, you’ve come to the right place to learn how to maximize profitability. 

In this guide, we’ll cover how profitable your window cleaning business can be and share key strategies to make your new business thrive. 

How much can you expect to earn from a window cleaning business?

How profitable is a window cleaning business? The earnings from your business can vary widely depending on the scale of operations, target market, and efficiency.

On average, window cleaning business owners in an urban area can expect to earn anywhere from $40,000 to $80,000 annually.

When determining how profitable your cleaning business can be, it’s also important to factor in how much window cleaners typically charge and their salaries:

How much you earn will also depend on the types of customers you serve, like residential or commercial clients, the services you offer, and the seasonal demand in your area.

How much does it cost to start a window cleaning business

You don’t need much to start a window cleaning business—you can start with less than $1,000. 

The low start-up cost is largely due to the relatively inexpensive cost of basic window cleaning equipment such as squeegees, ladders, and professional window cleaner solutions. 

Here are a few examples of basic window cleaning gear and their prices:

  • Bucket belt: $35
  • Applicator: $20
  • Squeegee: $30
  • Collapsible pole for squeegee: $40
  • Cloth bag: $45
  • Portable bucket: $10
  • Harness and rope: $250

Jackson Blackburn, owner of Mt. Baker Window Cleaning Co. lists other window cleaning business start-up expenses to consider:

You can also start with a low-cost marketing strategy. Once you have a window cleaning business name, print business cards and create a Facebook business page to promote your services.

I started my business 6 years ago with under $1,000 to my name. Six years later, we’re on pace to make $1.1 million in sales.

Jackson Blackburn Mt. Baker Window Cleaning Co

Profitability factors for a window washing business

With low startup costs, flexible working hours, and scalability, window cleaning can be a successful opportunity if approached strategically.

But to determine whether a window cleaning business is profitable, you need to understand key profitability factors, such as:

  • Operating costs: It’s important to have a sense of your future costs as well. For example, if you plan to expand to high-rise window cleaning or want to offer pressure washing service, your window cleaning supplies costs will increase.
  • Efficiency: Efficient operations, such as optimizing service routes and scheduling, can significantly reduce overhead expenses like fuel and labor. Use route planner apps like Jobber to plan the most efficient quotes and fit more jobs in your day.
  • Pricing strategies: Window washing businesses can charge per window, by the hour, or offer window cleaning contracts for recurring services, allowing for better revenue predictability.

READ MORE: How to price a window cleaning business

Based on these factors, it’s possible for a window cleaning business to achieve a profit margin of 20%-25%. As your business becomes more efficient, you can expect higher profits.

20% net profit is a comfortable place to be. You can take home a nice salary and have money left over to reinvest in your business and keep growing.

Jackson Blackburn Mt. Baker Window Cleaning Co

3 key strategies for window cleaning business success

Now that you know whether a window cleaning business is profitable, check out these strategies to enhance your business’s profitability.

Build a client base

Attracting and retaining clients is essential for a successful window cleaning business.

Start by networking in your local community, distributing flyers, and using door-to-door outreach to introduce your services to potential customers. Online platforms like Google My Business and social media can enhance visibility and generate leads. 

If you offer commercial window cleaning services, build strong relationships with local businesses, real estate agencies, or property managers to secure new clients. 

Pro Tip: You don’t have to commit to a marketing strategy off the bat. Start with a couple marketing tactics and adjust your strategy based on what works well for your business.

Prioritize high-quality customer service

Exceptional customer service is the foundation of repeat business and word-of-mouth referrals. 

Always communicate clearly with customers about pricing, schedules, and the scope of work. Focus on delivering meticulous, consistent clean windows and promptly addressing any complaints or issues. 

Building trust through professionalism and reliability will encourage customers to choose your services over competitors.

With Jobber’s window cleaning software, you can send automated reminders emails and on-my-way text messages to keep customers in the loop. You can also automate follow up messages to gather feedback or simply say thank you after every job.

Upsell and expand services

Upselling your window cleaning services can bring you thousands in additional revenue. Consider bundling your services into packages to provide greater value to customers while boosting your bottom line. 

For example, upselling an annual maintenance package for residential clients can ensure consistent income and improve customer retention.

Jobber’s quote software lets you suggest different package levels or add-ons directly in the quote. Your customer can select the package that best fits their needs and watch their total automatically update.

To ensure that your window cleaning company is making revenue all year long, you could offer other services, such as:

  • Gutter cleaning and repair
  • Solar panel cleaning
  • Pressure washing
  • Christmas light install

Recap: Is window cleaning a profitable business opportunity?

With low start-up costs and unlimited revenue potential, a window cleaning business is profitable as long as you’re willing to put in the effort.

By understanding the industry, managing costs, and prioritizing customer satisfaction, you can establish a thriving window cleaning business with strong profit margins and opportunities for growth. 

Start small, stay consistent, and watch your business shine as brightly as the windows you clean.

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