How to Get Pressure Washing Jobs: 40 Ways to Grow Revenue

Advertise in your community

Just starting a pressure washing business or working with a small budget? Getting noticed in your community can help you build your client list without breaking the bank. Try these advertising methods:

1. Create tear-away flyers to post on community bulletin boards in grocery stores, community centers, gyms, etc. This is a cost-effective way to introduce your business to prospective clients and keeps you top of mind when they need pressure washing services.

2. Print pressure washing flyers or door hangers and deliver them to homeowners in your target service area. This gives you a chance to meet potential clients face to face and understand their pressure washing needs.

3. If you’re looking to get pressure washing jobs fast and you’re not worried about being rejected, knock on doors to introduce yourself. Especially after big storms or pollen season, a face-to-face conversation can be persuasive.

Build a pressure washing website

Building a pressure washing website is your first step to attracting customers online. And it’s one of the best ways to get pressure washing jobs. A website allows your business to appear on search engines like Google. And it tells potential customers who you are, what you do, and why they should work with you.

To create a website that gets you more customers, use these tips:

7. Include an online quote request form on your website that allows potential customers to easily request work or quotes online 24/7.

Revive Services uses a quote request form on their website to collect every customer’s contact details, the services they want, and their availability.

Invest in digital advertising

Digital advertising can help you stand out from your competition and get more pressure washing jobs. Online ads help you target your ideal audience, maximize your budget, and attract customers with less effort.

Here are a few pressure washing advertising ideas to start with:

15. Set up a Facebook business page and share company updates, service offerings, deals or promotions, and before and after photos (for free!). Your business page is searchable on Facebook, and new and returning clients can like your page and share it with their networks.

16. Boost an existing post from your Facebook feed to reach a larger audience. Highlight things like:

• Promotional packages
• New and returning customer incentives
• Seasonal services
• Or a link to your website to introduce potential clients to your business

17. Create Facebook Ads that target potential pressure washing customers by location or interests. You can customize your ad to generate quality leads with:

• A set budget: For example, start with a daily budget of $10–$20 to test what works.
• Campaign objectives: This is the number of people who click on the ad, view the ad (i.e., impressions), or contact for a quote.
• Target audience: For example, narrow it down to homeowners aged 30+ who are interested in home improvement, property management, or landscaping.
• Location: Target the zip codes or towns in your service area.

18. Use Google Search Ads to appear at the top of the search results page when a customer searches for terms like “pressure washers in [CITY]” or “gutter cleaning”. Statistics show that visits from paid Google ads are 35% more likely to convert to a purchase than organic search.

19. Use Google’s Local Service Ads to promote your pressure washing services to customers in your neighborhood. Local or “near me” searches have more than doubled since 2018, making advertising in your service area more important than ever.

Pro Tip: Start by creating a monthly ad budget to make sure you’re not overspending on campaigns. Then test the waters to see which advertising method works best and update your strategy accordingly.

Use lead generation websites

Lead generation sites or online directories can help you get in front of customers actively searching for your services. There are many sites to choose from, so we recommend getting started with these tips:

20. Create a profile and pay for leads on the best lead generation sites like Thumbtack, Angi, or TaskRabbit. These platforms let you promote your business for free and only pay for leads generated through the sites.

21. Claim your free Google Business Profile and Bing Places for Business listing to get new leads from search engines. Providing potential clients with a snapshot of your business—including links to your website and contact information—gives you a chance to appear at the top of local search results while making it easy for customers to book your services.

Offer competitive pricing and customer incentives

Price is always a factor for customers. Making sure your pressure washing prices are similar or better than your competitors is a great way to entice clients to work with you. 

You can also sweeten the deal with exclusive offers or promotions to attract new and repeat business. 

Here are a few ways to make sure you’re priced competitively and offer clients exciting incentives:

23. Know what your competitors are charging to price pressure washing jobs accordingly. You can’t go so low that you don’t make any profit, but you want to make sure customers see the value in the cost of your services against other providers.

24. Be flexible with bundle pricing so customers feel like they have options. Create custom bundles for services based on the needs of each client—like washing siding, windows, and gutters—and charge one discounted price. This can also be accomplished with good, better, and best pricing to let customers choose between different levels of services and pricing.

25. Offer time-sensitive discounts on services (like 10% off for bookings before [DATE]) that encourage new customers to act fast.

READ MORE: Pricing strategies for service businesses: everything you need to know

Build relationships to win repeat customers

Window cleaning and pressure washing are recurring services. If you build strong relationships, you’ll have customers—and contracts—for years to come.

Here’s how to use relationship marketing to get new jobs from existing customers:

26. Impress your customers with convenient online booking, a self-serve, online portal to approve quotes and check appointment details, and automated appointment reminders. 

The easier it is to book your pressure washing services and handle all the administrative tasks, the more likely clients are to work with you again.

Attract new customers with word-of-mouth marketing

Word-of-mouth marketing is a quick and easy way to turn existing customers into new pressure washing jobs for your business. Here’s how:

31. Give your customers something to talk about. Complete a quality power washing job and provide top-notch customer service with on-my-way text messages and job checklists. Keeping the customer informed builds trust and comfort, something they’re likely to share with other potential clients.

32. Start a customer referral program that encourages happy customers to recommend your business to family and friends.

33. Automatically request reviews once a job is complete. Share positive reviews on your website, flyers, and social media posts to improve your reputation online.

To ensure you ask every satisfied customer for a review, set up automatic review collection in Jobber. Jobber automatically sends a text to the customers you want reviews from.

Network locally

When people know who you are, they’re more likely to call when their driveway starts looking like a science experiment. Building local relationships can bring a steady flow of referrals and help you stay top-of-mind.

34. To find pressure washing jobs, start where people are already connecting. Local business groups can open doors. Chamber of Commerce events are crawling with property managers, small business owners, and homeowners who care about curb appeal. Business Network International and similar groups exist so members can refer business to each other. Online communities like neighborhood Facebook groups and Nextdoor threads are modern-day word-of-mouth.

35. Link up with other businesses that serve the same customers, such as realtors and property managers. Hardware stores or garden centers might let you leave cards or flyers near the registers. Think about HVAC techs, landscapers, and plumbers who frequent those stores.

36. Show up for community events, from farmers’ markets to neighborhood fairs. Local events are a chance to chat with folks and put a face to your business name. Sponsor a tee-ball team with your business logo, host a demo booth at a trade show, or set up a demonstration at a city-sponsored community day.

37. Volunteer and get noticed. Offer free pressure washing to community centers, veterans’ homes, or local nonprofits. Team up with charitable groups to help low-income families restore the appearance of their property. When your business name keeps popping up around town, getting more pressure washing jobs becomes a whole lot easier.

Bid on pressure washing contracts

Commercial contracts can mean guaranteed work for your power washing business, but they’re more challenging to get. If your business is geared towards commercial clients, you’ll likely have to submit a bid for the project first. 

Luckily, there are several websites available to help you get pressure washing contracts near you and submit your bid.

To find your next commercial pressure washing job, try these websites:

38. BidPrime provides real-time access to government bids and helps businesses identify and compete for public sector contracts. Use BidPrime to discover new government contract opportunities and track bids.

39. InstantMarkets offers access to request for proposals (RFPs) from both government and large corporations. Use InstantMarkets to find new contract opportunities, track upcoming projects, and quickly respond to bids.

40. GovWin provides detailed information on new government contracting opportunities. Use GovWin to identify and pursue government contracts.